DIGITAL
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Was iHobo app a success?
iHobo app was launched by Depaul UK in 2010 and allows users to interact with a virtual youth on their iPhone who has just been made homeless. It received some interesting reviews. But was it a success? Many do not really engage with iHobo anymore. However, those of us who work with digital fundraising continue using it even now, more than a year on, as a classic case study combining gaming, mobile technology, awareness raising and fundraising in one small product. So how much do we know about iHobo really? While putting together 30 pages of a digital fundraising guide I have realised that I do not know much about iHobo at all! My personal, initial reactions to this app were very mixed. First I was really excited to see such a great idea; a charity moving to the mobile apps market to raise awareness, and bravely combining call for donations with a SMS messaging system. Great! I downloaded it and tested it for 3 days and gradually started feeling really depressed! I was then personally a great fan of positive messages, so this particular approach really upset me, but I did understand that it was completely intentional. The emotional triggers in app design were very well structured in order to drive donations. My social media savy friends criticised the app, again looking at the level of engagement. iHobo does not make you feel good, it is not addictive, it is not fun! It is sad, shocking, really depressing! You want the push notifications to stop, you feel helpless. My activist friends praised the charity for innovation and at least trying to target a new market with this serious issue. As time passed we did not hear much about the results of this campaign, though some of us now might know that in terms of stats is said to be very successful indeed. Judging from Apple Store stats, the app is the most popular charity app with over 100,000 downloads. What I would really like to see is a transparent case study from the charity themselves. Did iHobo achieve its objectives? How successful was it to drive donations? How successful was it in driving traffic to the charity website? And one question that really intrigues me: was it embedded in the existing processes and did it change the way Depaul UK uses mobile spaces for fundraising or communication with donors? I really hope that we will hear more about it because it IS a great case study and I think other charities have a lot that they can learn from the iHobo app.(Originally posted on the 19th of October over at Spring-Giving, please check the comments section there for really good response from the above-mentioned charity)
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Fundraising with mobile apps – Twestival
The Twestival app for iPhone is a classic example of how mobile technology applied with a little (or in this case no) budget can become a great tool to extend your fundraising activities to new spaces and audiences. Led by Amanda Rose, Twestival was a series of events organised on one day all around the world under the umbrella of one idea: bringing together Twitter users offline for a good cause. In the most recent editions of Twestival, fundraising and organising activities the use of mobile devices have been a key development. Created by the team from Future Workshops, The Noble Union Twestival app became a great tool for promotion and management of many important elements of the Twestival movement.
- Location and attendance: app made it really easy to find a local event, its program and local organisers drastically raising a number of local volunteers.Real time updates: It’s Twitter feed section made real updates on current
- Real time updates: It’s Twitter feed section made real updates on current programmes of local Twestival events possible to view on the go.Networking tool: For those who were already at one of the events the app provided an easy opportunity to network, simply by integrating the contact management functionality „Bump“ into one of Twestival app’s options.Fundraising and transparency:
- Networking tool: For those who were already at one of the events the app provided an easy opportunity to network, simply by integrating the contact management functionality „Bump“ into one of Twestival app’s options.Fundraising and transparency:
- Fundraising and transparency: the fourth area of the app’s interface was dedicated to the sums collected in a particular city.
As a local organiser of Oxford Twestival I have seen the app born at the level of initial suggestion, through group collaboration of event organisers in Huddle, all the way to the final product and its promotion. Being a part of the creative process in applying technology to a fundraising activity was not only fun, but also a responsibility; we all had to find the crucial areas of the event (and the entire movement) to ensure that the final look of the app responded to the need of all potential donors (i.e. attendees) and volunteers. The Twestival app proved to be useful during organising stage and the event itself, so I personally think it was a great idea, and especially significant that it was, in the end, a donated work too. I am convinced that mobile apps provide great opportunities for the fundraising sector and despite the many challenges left yet on the way they do provide us with a field for endless creativity. So why not sit down with your team and draw a map of your new app? Why not reach out to the community and look for an individual or a company who could donate their time and expertise to make it a reality? Why not seize the opportunities provided by new technology?
(This was originally posted on the 9th of October 2011 over at Spring-Giving)
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What would your first blog post be?
I should probably introduce myself and explain why I am here.
My name is Sylwia Presley and I am…well, let’s see…a geek, a social media consultant, a mother, an occasional writer and poet, a photographer, a citizen journalist and activist blogger…event organiser and probably many more. I write about it all over at SylwiaPresley.com, but here I would like to focus on my major passion and one of my dreams: coffee.
I do not know much about coffee, you see. I have to be honest. I am very ignorant when it comes to many things, including some of the things I am passionate about. Thus I thought it would be nice to dedicate more time to studies of one of my passions. There is also a less rational reason behind the origins of this blog – a part of me fell in love with Mexico and still looks for a tangible reason to go back there for longer than a month. Over the last few years my dream has come to a new form: I figured that maybe – only maybe – I could actually one day have a tiny fair trade coffee plantation in Mexico. It probably sounds crazy though the more I discuss the matter with my friends, the more serious the prospect becomes. So why not try to navigate at least a bit of my life towards one of my dreams?
You see, I believe that if we invest a little bit of interest and open up to new narratives, we might just experience few little miracles. At least I have when it comes to blogging, so I decided to start a new story, a new journey if you like – towards one of my dreams and towards learning more about this bevarage we consume on a daily basis. I can only hope that my investigation will be interesting enough for some of you to join in. Let’s begin!
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Budapest
Our trip to Budapest was really intense – both emotionally, as well as full of experiences. Images, sounds, words of people I knew back then and who stayed the same or changed drastically – all of this still vibrates in my heart. I can only look at pictures I took and gradually digest it all. Work-wise though I have made few observations. First of all social integration – the Facebook icon is almost on each ad – used wisely with the full URL (please do not assume that I can find you within this network!;) ) Twitter seems to be less popular. Foursquare exists almost just virtually – as opposed to many places advertising their Facebook location! I have seen Glamour magazine promotion inviting girls to bring their old accessories to a pop-up shop in a shopping mall – those obviously grew in numbers all across the city. QR codes are not a big deal at all, so I was happy to see that general public is not so excited about them anymore. Public transport tickets have their unique QR codes (quite a contrast to the fact that the cashier used manually set up the stamp to mark the date of my weekly ticket!), so do the posters promoting various products. I did not get to talk to my more geeky friends this time, I did find out however about Facebook hostessing service – the idea of running promotions though pretty looking (genuine and offline known) girls with large Facebook fellowship. I would love to learn more about the mechanics of those! As I said, we only had few days to look around and hardly any free time – I did not even have time to grab a local paper, not to mention reading it – but I hope to go back shortly and learn more. Budapest is eclectic as always!
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Geneva
My last trip to Geneva was a mixture of good and bad news, but generally speaking I really enjoyed all the insights during the official part (social media workshop I was hosting there) and small gossip with an old friend, discovering old town of Geneva and having adventures with my silly hotel (don’t ask!). I cannot believe it has been 10 days since I posted last time, but the time I am spending off-line is really effective. The observations I am making make me see in great detail all the signs and treasures of my current life. My son starts school on Tuesday, tomorrow really and I cannot believe that the summer is almost over. Soon, in about a month we will be moving closed to the garden and I will have a new team member at work. This fall brings quite a few changes in our lives and I have a feeling it is all for good! It feels pretty good. Have a good week, all!
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Stop!
This is my Italy this summer. This picture. The memory. It pretty much sums it all up, though I am sure there will be few more in my portfolio…It was taken during a walk in a small town of San Giovanni Rotondo – famous in my homeland for its Saint, Farther Pio. We were invited to the wedding of our friend, who later on has also asked me to take photos at her wedding. Some of you know that I was a bit worried about this role…I do not like taking photos of people in such a crucial moment of their lives, it’s a huge responsibility for an artist usually very strongly driven by her moods (see pipes and landscapes do submit themselves to our fussiness, people do it only during long photo sessions). Yes, despite of the worry at the back of my head I really enjoyed the first walk in Anna’s town, the discovery that a Saint close to my Catholic family’s heart comes from it and the new approach to Italy – the openness to “go with the flow”, breathe in the sun and the air, to see and try to understand the country a bit better now, with the little glimpse into one of its celebrations… I like this photo because it contains a few notions I am obsessive about in my photography and nowadays in my life. The need to slow down! I took this photo walking, almost rushing towards the old part of town in preparations to the wedding day and photo shoot in few locations Anna really likes. So I basically turned my camera and shot it while walking – you can see that the harmony of the picture is a bit off…but do not be fooled…I was actually already back then after the small “STOP” sign in the background, just as much as I was after the four men sitting at the main square. It’s amazing how much a human brain can see in one second if we are actually looking! This image is the representation of my current need to slow down, just for one second, sit down, enjoy the company and the sun. The respect towards the older generations! There is something almost ancient in the fact that our grandparents see the world so much wiser than we do. I have always looked up to my grandparents, and somehow always looked for older women and med to follow and learn from…Equally I have very often dreamt of the day I will be sitting with my grandchildren in our garden telling them old Grimm tales or simple anecdotes from our lives, or maybe just stare and meditate the noises of nature. In any case I admire the calmness and ability to distance yourself from the speed of reality that the older generations seem to maintain. The view of the world through movement and small details combined into a bigger picture! The “Stop” sing was one details, but there was so much more…the dept of the image, the street behind their backs, the skies and the architecture…their calm postures and…their hats! I simply love everything about this moment, really THEIR moment if I think of it. I am so glad I took it with me and I can share it now…
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When I do not know what to think..confused about Vodafone’s content control!
A few weeks ago I was heading the social media coverage of IoF National Convention so I travelled up to London equipped with quite a few devices, I had a booked hotel and…a Vodafone dongle. It all went well up to the point when I realised (evening before the event, in my hotel room) that I cannot access this very blog (sylwiakorsak.com) from my Vodafone dongle. So this is the story so far…and I beg you, if you have ever worked on the customer service line (I have!) you might not want to read this, as it will be a bit of a rant. I am simply confused…
Firstly I remembered that a few years ago my friend, @benwerd pointed out on Twitter that he cannot access my blog from Oxford Tube’s public wifi. Then I connected the dots remembering that I could not access it myself but assumed a temporary error. I checked and yes, I cannot access the blog from public wifi on the bus between Oxford and London. I have written to Vodafone asking for support on this (stating clearly that my personal blog is not accessible from my dongle and public Vodafone wifi) and I received a message, which for a woman who teaches kids at primary schools safe Internet practice…well, at least surreal:
Hello Sylwia,
Thank you for contacting Vodafone with regard to removing the Content control Bar from your account.
I understand that you are unable to access facebook.
As you wish to remove the content control bar from your account, you need to get back to us with a high resolution scanned copy of your age proof.
Once we receive your age proof we shall be able to lift the Content Control Bar from the account.
Alternatively you can visit the store, with your age proof and get the bar removed from your account.
Also, for any further query in the future, please get back to us with the below mentioned details for the verification of your account:
– Details of the last 3 dialled numbers
-Details of the last 3 top-ups
-20 digit SIM card number
Once I’ve received this, I’ll be more than happy to help.
I hope the above information is useful.
Regards,
It took me a few rounds of e-mails to finally convince Vodafone that it is my personal blog, not Facebook I struggle with and believe that Vodafone has banned my personal blog to their pre-paid dongle and public wifi users. I reached out to very helpful Twitter service (@VodafoneUK) and still was directed to the shop to have a chat about it. In the meantime, the email customer service got back to me asking me to do the same so I thought, well, they must know better. I went to the shop. Oxford based shop had their network down, so I was told I need to call them instead. And here – note it as it IS important – I wanted to show the shop assistant the problem using my Vodafone dongle – but oh miracle – I COULD access my blog! Happy that I can now blog remotely, yet puzzled that someone has removed the content control off my account without even seeing my ID (maybe simply seeing my photo on sylwiakorsak.com?;)) I had nothing left but to ask about the reasons behind content control in this particular case mentioning that I am a blogger and will post about it, when the Vodafone representative got a bit worried and said “I cannot disclose the information about content control, you need to call our customer service”. But hey, in the meantime Vodafone got back to me over e-mail once again asking me to go to the shop and show my ID (but why? I can access my blog now?) At this stage once again I had the surreal feeling that no one is really reading my e-mails (I ave several times explained I need info on why many access points ban my blog and why, not just my dongle) and asked the Vodafone e-mail customer service not to write to me again:
In the meantime someone must have fixed the blog…now, thanks to your kind Twitter customer service I wanted not to blog about this quality of your email customer service, but sadly…I will. I cannot believe no one even clicked through the site to check what I mean….It’s not about me – no one could not access my blog through YOUR network.
Please do not write to me again.Guess what? They did!Hello Sylwia,
Thank you for writing back to us with regard to removing Content Control from your account.
I apologise for the inconvenience this may have caused you. I would like to inform you that when you opt for a Pay As You Go subscription, Content Control is default active on your account. Whenever we receive a request, we remove it after proper verification.
We are very particular after the account verification. You may be aware about third parties active as if a customer is writing. Therefore, we at Vodafone strictly follow Data Protection Act (DPA) for security of our customers and to provide them better services in a secure way.
I can understand that you had to write back and forth for getting the Content Control removed. We always provide our customers with alternative. As you did not provide us with your age proof, we are unable to verify your account with our records.
I once again request that you either visit the nearest Vodafone Store with the age proof or reply with the scanned copy of age proof. Once we have the details, we will act at the earliest.
I trust the above information helps.
In the meantime they must have put the content control on my dongle again because I could not access it and got this one:
Thank you for writing to Vodafone Customer Service.
I understand your concern as you are not able to access internet. I have check your account and can see that the content bar is applied on your account. I request you to get back to us with the age proof after that we will be able to remove the content bar from your account.
Alternatively, you can visit to the store with your age proof and our store staff will be able to assist you with your concern. You can also login to online My Account and can remove the content bar. please follow the steps below:
1. Login to My Account
2. Click on the My device link (in navigation at the top of the page)
3. Settings (on the left hand navigation)
4. This takes you to the My Settings page – Content Control is at the bottom of the page
5. You can switch your settings there simply by clicking ChangeI trust this helps.
“I trust this helps” is not what I would really want to say at that stage….but this is where my e-mail adventure stops, as I suspect maybe the company policy is to respond to all e-mails even if I ask them no to. I decided to take a bit of time off and maybe go to the store at some point but really, I am not so often in town and I do not have time to wait in the store.
Tonight, while browsing iPhone deals I was offered to chat to Vodafone! Ah, I thought, I did not try this one! It started funny, but turned out to be a pretty serious, worrying and even more confusing conversation:
Sujan: Hello, you’re chatting with Sujan, one of Vodafone’s online customer service specialists. May I take your name please?
You: Hi
You: My name is Sylwia Presley
Sujan: Hi Sylwia
You: Hi, I have a complicated issue and I cannot resolve it since a while now…
Sujan: I will help you?
Sujan: ..
You: Actually I just found the case no. from your e-mail customer service…#6832214 ?
You: But let me explain…
Sujan: Yes please
You: I purchased a Vodafone broadband top up dongle recently to use it at a conference where I was working on a social media coverage
You: but I realised that I cannot access my personal blog sylwiakorsak.com from it
You: so I made a complaint
Sujan: Okay
You: If you check the case #6832214 you will see that I was asked to come in to the shop and prove my age…
You: however…
You: my blog was inaccessible from Stagecoach wifi (your product) as well
You: and my fellow bloggers using your connection could not access it
You: so I asked for a review of my case, but your e-mail cs keeps asking me to prove my age…
Sujan: Sylwia, basically that is according to the UK government policy that you need to show your age proof at the Vodafone store and they will remove the content control
Sujan: We have to abide the policies,
You: I understand, but why is my personal blog banned from the public wifi?
Sujan: May I have the dongle number please
You: let me find it..
You: hm.. I have it packed for travel, give me a sec please…
Sujan: Because, public wifi has a access of very limited websites, so that pepole should not access restricted access
Sujan: Restricted websites
You: why is my personal blog on the list of restricted websites?
You: xxxxxxxxxx is my number
Sujan: As per the offcom regulations, Vodafone is not the organisation who decides this, we just have to abide the policies
Sujan: Let me check your number
You: then who decided about that?
You: or let me rephrase that – does it mean that users of public wifi can access only particular, very generic websites and not personal domains?
You: thank you
Sujan: Yes
You: why can I not access my personal domain from my personal dongle? is that for the same reason?
Sujan: Yes, this is for the same reason
You: do you have on your website somewhere the explanation of content control by any chance?
Sujan: You just have to visit the Vodafone store and they will remove the restricted access in fraction of seconds
You: for some reason my broadband provider, BT, does not ban my personal websites, and I am assuming they are following the same government directives?
You: See, I personally am more interested in understanding why it is not accessible in the first place…
Sujan: Please give me a moment so that I can check this for you
You: thank you
Sujan: However, I cannot comment on any other service provider as every indvidual service provider has their own policies
You: sure, I can understand that.
Sujan: Is your dongle working now
You: I am using BT connection now
You: (at home, on wifi)
Sujan: Okay Please give me a moment
Sujan: Can I call you
You: in case if you are looking into it, I would just like to point out that without having to show my ID someone on your side has taken off the content control from my dongle…
Sujan: And explain you please
You: sure
Sujan: May I have your number please
At this stage I got a phone call from Sujan, who explained again that if it Ofcom regulations, that he will not kindly remove my content control (I explained I teach safe Internet practice, but he DID NOT see my ID!) and if I need more info about why my blog, in particular, is on the list of restricted websites or whatever the process of applying content control is I need to go to the local store. So, just when I thought I will give up on this, I got even more interested in the policies and procedures which led to the fact that Vodafone public wifi users and pre-paid dongle users cannot access my blog unless they show their ID in the store. So, before my next rambling post let me wrap it up for you: asking Vodafone for e-mail support is a lost cause, going to the shop is risky (the system might be down, and the crucial info is unavailable), chatting and talking on Twitter seems to be the most personal and human approach, yet it worries me – it is inconsistent how my access to my blog was handled (Vodafone still has not seen my ID and I could access my blog once, and I can now), I still do not understand why my personal blog was considered inappropriate by Vodafone (not BT, my home wifi provider for example) and what Ofcom has to do with it. Maybe one of my readers can help me out in the meantime?
The entire experience gave me many lessons. As a social media marketer, I cannot help but wonder why there is such a difference in the treatment of customers over Twitter and other channels. Twitter makes the experience more personal, but maybe there is the element of the public engagement where the person on the other side HAS to treat me seriously? Vodafone and BT are examples of companies that I personally admire for at least good will in following the Ofcom and other safe Internet practice regulations, and I am really happy about that. But I would equally like to be ensured that at least my UK based friends and readers can access my blog freely, and I am not sure they can… I think the most important insight here is still the fact that we all depend on our Internet providers. It is great to have free or pretty affordable access to the web, but we all depend on our providers and their role in the way we experience the web access is crucial. Just putting aside the restrictive nature of Google and Facebook algorithm, I think it is important to remember that the providers of all Internet services are increasingly significant players in the development of the free information flow globally.
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“The small one is the iPod. The big one is the iPad.” Guest post from Ruth Dawkins, aka @dorkymum
This is a guest post from @Dorkymum (blogging here, make sure you check it out as it’s a great place to be online!) initiated by BritMums Guest Post Match Up. Ruth Dawkins is a full-time mum of one, who writes about parenting, politics, poetry and photography on her blog DorkyMum (http://dorkymum.wordpress.com) She is also on Twitter as @dorkymum.My two-year-old son spent this morning walking around the house saying, “The small one is the iPod. The big one is the iPad.” At 27 months, his grasp of technology is somewhat terrifying.
He is more than capable of turning on both the iPod and the iPad, unlocking the screen, and scrolling to find whatever app he wants to play with. Sometimes it’s Jelly Doodle… sometimes it’s Create A Car… sometimes he just likes to tap on the clock and see what time it is in Melbourne. He can keep himself happy for hours tapping away on the touchscreen, and has even executed a couple of actions (perhaps by accident, but who knows) that I didn’t previously know about.
It is just as well that someone in the family is tech-literate because it is not a skill that his father or I have. In fact, it is one of the very few areas of discord in our marriage; we suffer from severe electronic incompatibility.
For two people who both pride themselves on being clear communicators, it is extraordinary that we seem unable to have even the simplest conversation about technology without it descending into an argument. With computers, in particular, it’s like we’re talking two different languages. My husband will ask me how to do something, but he asks in such a roundabout way that all I can do is stand and look at him blankly while I figure out what exactly it is he needs. Usually, it’s nothing more than how to add an attachment to an email, or re-name a file, so when I’ve eventually decoded his jargon, I’ll walk over and try to show him… but then he’ll get hacked off that I’m standing too close and breathing in his ear. So then I’ll stand a little further back, and try to talk him through it… but to anyone who’s not an IT expert, it’s pretty difficult to do that without seeing the screen. He shakes his head at me, and scowls, and shouts that he doesn’t see the menu option that I’m talking about. So I’ll offer to sit down and do it myself… but he’ll just keep grumbling for a minute before slamming his laptop shut, and muttering something about doing it ‘another time’.
(I feel the need to state at this point that my husband is a very lovely and not at all aggressive man… This just appears to be our weak spot.)
We have the same problem all over the house. My husband will accidentally sit on the remote control and make the TV screen go blank, and it’ll take half an hour of arguing before I can wrestle it out of his hands to fix the darn thing. He’ll unintentionally do something to his iPod that leaves it stuck playing the same track again and again… and I’ll find him jabbing his finger at it angrily, but achieving nothing. At the moment our printer is out of toner… and in all seriousness, he suggested buying a new one rather than trying to change the cartridge. Given the tension, it’s probably going to cause I am (almost) tempted to agree with him.
The thing is, nine times out of ten, when he wants help with something tech-related, I know how to do it, I just don’t know how to explain to him how to do it. I am quite sure he would say the same of me. Our electronic gulf is so wide, I am not sure there is much we can do about it, except keep muddling along and trying not to throw anything too big at each other. Remote controls are probably okay, laptops not so much.
Our great hope is that within a few years, our son will have advanced his skills even further, and he will be able to fix things for both of us. He can act as the mediator, the computer expert, keeper of the remote control, and changer of the toner cartridge. For that, the current smudgy fingerprints on my screen, and cookie crumbs on my keyboard are more than worth it.
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To share or not to share? Ethics of socialising for geeks and non-geeks;)
I have just read @Lucyinnovation’s recent blog post on the ethics of sharing and I think it is a really good kick off for a larger discussion. I am placed in an interesting position between really highly experienced programmers, designers and social media marketers (early adopters); people who use social media tools and mobile devices to share with their smaller networks and my closest friends who use the Internet to the bare minimum. I think we need to learn to find the balance between off-line and online experiences and learn to communicate our personal take on those. Sometimes I really feel like just sitting with a cup of coffee in front of my amazing window with the view on the garden. Sometimes I feel like just switching the audioboo on to share the sublime noise of nature out there knowing that at least two of my good friends will be happy about that note. I do however agree with Lucy that we tend to be exposed to situations in which some of our friends tend to navigate over more to their interest in social spaces and technology itself than the very off-line experience itself. As I am making public the “Blog a Life” page of this blog preparing for sharing the process of my book writing, I think about the chapter on social interactions and ethics.
I usually apply the rule of “let’s talk about it”. It is actually something I have learned from on-line interactions more than anything. If I see a friend checking in on Facebook I ask them “what are you doing?” And move to instructions:”please do not tag me in your FB check-in” or “please mention that I am here too, so I do not have to do it and we can have a proper chat now”. If my friends talk too long about very “heavy”, geeky topics and I am not up for it, I give them time to enjoy it and when appropriate I am open about navigating the topics towards other areas of life. When I used to work as a technician for Nokia, we used to spend entire evenings chatting about the newest devices, software upgrades, testing new video and photo features, playing with at the time new true ringing tones…I felt almost trapped unable to move beyond Nokia world of conversations! So I know how it feels and I do see it on a daily basis in public conversations.
What to do? Let me give you few starting points:
1. Asses quickly the situation and investigate others attitudes and needs – the best approach is to simply talk about everyone’s approach to social media and mobile sharing. Be respectful. Ask your friends about their take on the matter.
2. If you predict photo, video content or potential for geo-tagging (areas of social sharing that involve your privacy) state clearly your take on it. Educate others on how they can access and use your video, photo content for their own posts after the meeting/event. Let them know your take on Facebook tagging.
3. Express your own take on the balance between off-line and virtual in particular situation. Manage other’s expectations. Tell them how you feel about the fact they are typing on their phone. Ask them if it’s ok to post if you intend to do so.
4. Remain relevant. Do not preach. It takes a second to discuss constant texting or a small Facebook check-in. Move on to the quality off-line experience as soon as possible.
5. Enjoy the quality time and ensure others are able to do so too.
I guess it is a valid question though – to what extend do we need to accept other’s sharing habits fully? What if we really want to have 100% of their attention? Do you find yourself in a situation when it’s difficult to express your take on the fact that others talk to you with their mobiles on the table? (I still find it rude to see the device itself in some situations!). What are the best ways to handle any possible conflict?
I would love to know your thoughts!
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Institute of Fundraising National Convention write up
General points:
It is really difficult to put together this one, as I have been involved in the Convention on so many levels, yet I think it is important to make a note of few points. On the way back from London I recorded few quick points to remember them when it comes to writing (apologies for the quality of the recording, iPadio is really bad but I had no stable wifi on the train). So just to repeat: I am really happy that quite a few people contributed to the social media coverage of the event. Our bloggers did a great job at the event: @PhilCampbell, @PCMCreative, @MartynSibley, @SteveBridger, @HowardLake, Jo Johnson. It is not easy to find time during such an intense series of sessions.I am really impressed with the work of IoF team – Ruth, Sarah, David, Paul, Adam, Clair, Ed, Emma, Katie, Ollie, Shayan, Shane. Each of them committed a little piece of their time but most of all pushed their own boundaries, took an active part in social media training and found their favourite tools. Some of them used it actively during the event, others used newly gained an understanding of social media to incorporate it in organisation and promotion of the event, others understood the importance of free Internet access and bloggers area. Without their openness and supportiveness, we would be still struggling to post single tweets! @NickinOxford and Goeff (@thephoneroom) were great in teaching people to tweet and solving other social media related issues. I have met so many interesting people, I have even joined the IoF! @LucyInnovation, @ALO365 and @keanearrow were the people I really wanted to meet personally for quite a while now. It’s always a good, warm feeling to chat to someone and realise that 1. they are genuine in their online presences, 2. meeting off-line is so much better!:) It’s a real privilege to know them. In my above podcast I made a personal note about @MelissaLeon and @AJLeon, so you can hear it there. A really inspiring couple of geeks!
My own blogging:
As for my own blogging, I like to use @colinemercer’s approach – “the good, the bad and the ugly” analysis:
The good: I managed to balance three identities – @natconvention, @nfpvoice and @presleysylwia. It means that now I have plenty to blog about in all venues, but it is achievable. As for Twitter – I think it’s a question of smart balance. On the first day we all needed to ensure that bloggers have all they need to post and access info so I was primarily focussing on Convention work. On Tuesday attendees increasingly needed support on Twitter and social media strategy, so I had to put on my Voice hat more often. On Wednesday, when both Convention and Voice presences were established, I could spend more time with people as Sylwia, the blogger. You might think it is crazy, but in every event, we work on, we do need a smart approach as all our identities need to benefit from each other but most of all – benefit the organisers and attendees.
The bad: I have small technical issues and I find it hard to forgive myself that I did not bring a tripod and did not check the battery life of my secondary video camera! Foolish, but lesson learned.
I did not network enough on the first day, which I regret. OK, I managed to meet all the bloggers and people I knew from Twitter, but as I look back now, I could have done more of it.
I did not think of engaging attendees who were there for their first time – something to consider in a strategy for every event!
The ugly: After 3 hrs of work on Storify the service crashed so I lost all the aggregated tweets and a great deal of precious at events time! I was using Curated.by as a backup but since Posterous does not like Flash, I could do nothing with the curated tweets! Which means I had to do it all over again and rearrange my work on the night. Well, lesson learned, save often and save it all! I am still glad that my rule of two backup tools proved useful, as I had all tweets curated, ready to be posted on Storify if needs are.
Vodafone. Well, this one deserves a separate post (and so there is one on the way) but shortly – I did not realise that Vodafone is ACTUALLY blocking my personal domain (sylwiakorsak.com) so I could not post in the evenings from my remote Vodafone wifi and really could not purchase a new dongle or MiFi. I do it now, but I do not like to leave live blogging on my personal site out. Voice blog came to the rescue, still, I could have had a better, more personal take on all days.
Feedback on IoF National Convention
Social Media. For the last few days, I have been asking many people for their opinions about the event. When it comes to the social media coverage I posted it on Voice blog, but I will repeat it here – we need more of it. We need more people involved, ready to tweet before they even register. We need everyone to embrace the potential to be able to make the most of the new channels – but only where we find them useful, not to overdo it. I do dream of twitter wall in each session room, free wifi and virtual interaction (just as we did in @AJLeon’s session, where we were able to ask questions coming from Twitter), but I know that it is all a slow process and can only hope that this year managed to speed it up a bit.
Organisation. The issue with overcrowded sessions is something that needs a solution and I am sure it will be addressed. I worry more about the newcomers. I think this year I really made the most of what IoF had to offer. Last year (my first Convention) I felt lost (if I put @SteveBridger’s and @HowardLake’s mentoring aside of course). There were few tweets on the topic and I think there are simple ways to make the newcomers prepared for the nature of the event.
The content of sessions. I was happy to see social media as almost a natural element of discussions – as opposed to last year when I managed to fall into the trap of “digital” and create the assumption that I work in e-mail marketing. So from what I see the general awareness of social media is better, we still associate it with particular silos (marketing, comm’s) and particular types of activities (paid FB ads for promotion). I think we need to grow wiser and start to embrace the real potential of social media by talking about content, relationships, trust, transparency, supporter loyalty, KPI’s and strategy (I know, the current dialogue in the UK seems to oppose that, I disagree, but lets at least discuss it based on good case studies), even social media for recruitment! All those topics are connected and we will need to see more specific case studies. I was happy to see commercial entities (Microsoft, Google) presenting, but I would like to see more practice than theory – at the end of the day we can really find all manuals to tools online, what we want to know is whether they work and how to optimise them for our own organisational purposes wisely. I want to see Microsoft and Intel present the strategy, process and results of their blogger engagement conducted when launching new products. I would also like to see more examples from local non-profits! I cannot believe we are not talking about ActionAidUK engaging bloggers and travelling with them to Brazil! We did not even mention Greenpeace and their supporter recruitment process (AirPlot campaign, Nestle, Barbie or recent Start Wars) – may be strictly not relevant to our fundraising arena but containing so many valuable insights, which would prevent us from reinventing the wheel. We need to also start talking about community management and social media for fundraising events – huge areas with quite a few good case studies already.
So yes, I am really looking forward to the next one and I hope to see more of everything: geeks, space in sessions, case studies and…geeks;)